

4
2016 Report to Our Donors
In April 2012, The Princess Margaret Cancer Foundation
embarked on the largest single fundraising campaign
in the history of Canadian healthcare. And this year,
we completed the fourth year of the BILLION DOLLAR
CHALLENGE—our five-year initiative to secure $1 billion
to lead the way in Personalized Cancer Medicine at
Princess Margaret Cancer Centre, one of the top 5 cancer
research centres in the world.
By the time you read this report, we will be very close
to reaching our goal. We have raised $870 million, with
$443 million coming from philanthropy and $427 million
from grants secured by our internationally-respected
research team.
In fiscal 2016, we achieved a new record in our net
fundraising with a total of $104 million. This includes
$15.5 million raised for our $50 million Research
Campaign which launched in 2015. (See page 18 for more
information on this campaign).
The continued generosity of donors such as Emmanuelle
Gattuso, Allan Slaight and the Slaight family has enabled
us to amplify the expertise of our research team in
key areas including epigenetics, bioinformatics, drug
development, and immunotherapy.
This year, we celebrated the formation of the Till &
McCulloch Society, which recognizes our supporters
who have fuelled work at The Princess Margaret through
cumulative giving that has exceeded $1 million. Several
events have already been held for Society members that
connect themwith clinicians and researchers whose work
is benefitting from their support.
OneWalk to Conquer Cancer made its debut in
September 2015 with 4,523 participants raising over
$7.7 million.
This is the next chapter in an event that will be 15 years
strong next year, and is continuously evolving with
feedback and great ideas from our dedicated supporters.
We are delighted that Rexall has signed on as the title
sponsor for the 2016 event .
The Enbridge Ride to Conquer Cancer had another
incredible year, raising over $19.3 million with 4,853
riders. We have shared this great event brand to benefit
three other Canadian cancer organizations—B.C. Cancer
Foundation, Alberta Cancer Foundation and Montreal’s
Jewish General Hospital Foundation. In total, over eight
years, the Ride has raised $315 million for cancer research
and care across the country.
For the second consecutive year, our Princess Margaret
lotteries raised an all-time record of $24.8 million in
net income through continuous innovation in ticket
purchase options, prizing and use of social media to
reach new buyers.
Thanks to the cancer research enabled through these
programs and your generosity, the landscape in cancer
diagnosis and treatment is changing rapidly. The
Tumor Immunotherapy Program led by Drs. Pamela
Ohashi and Lillian Siu is an excellent example of how
The Princess Margaret is leading the way in testing
promising new approaches to cancer treatment by
activating our immune system. The leaders of this
program are highly regarded around the world, and
they are working in collaboration with the top U.S.
cancer centres. This is a key area of investment for our
Research Campaign.
This report provides further details on our
immunotherapy program and other examples of how
The Princess Margaret is outsmarting cancer thanks to
your support.
The home stretch of our
BILLION DOLLAR
CHALLENGE